Design Incubator R&D Labs Pvt Ltd (India)

317 Narayan Peth, Op. Dainik Prabhat, Nr. Vijay Talkies, Pune-411030, India
Tel: +91 738 738 5599
Current Workshops


    Core Programme in UX
    User Requirements
    Information Design
    Lean Usability Testing

Public Workshops
Onsite Workshops

Core Programme in User Experience Design (3 Days)
UX Delivery Process, Understanding User Requirements, Interaction Design, Information Architecture, Interface Design, Navigation Design, Usability Best Practices and Information Design (for Web, Enterprise and Mobile)

Updated curriculum and case studies for 2018

For Enquiries:

Write to us:
training (at)

+91 738 738 5599

(Head Design, TV18 - HomeShop18)

"The trainer (Atul Joshi) is 'Excellent!'... The training is presented well and covers a vast range of topics... This training is better than other usability training I have attended in the past... Must attend."

(AVP - Frog Design, Aricent)

"The course is a good mix of theory and practicals. The instructor (Atul Joshi) is knowledgeable and gives very good industry examples."

(Creative Head, Creative IT)

"The course is very insightful. A lot of terms in UXD got demystified. Encouraged us as an organization to pursue / adopt a more process oriented approach towards UX."

(Creative Director, Instigence Technology)

"I love the sincere effort taken by Design Incubator to improve the quality of UX in India. This training is very focused and has the potential of making its participants do excellent UX work... The way the trainer (Atul Joshi) teaches the subject makes it easy to understand and remember."

(MTS3, Netapp)

"I am extremely happy with this course!... Previously, I did not concentrate my efforts much on the structural and strategic aspects of design. Now, I shall definitely try to implement and utilize this knowledge"

(Project Delivery Head, NDS)

"This training addressed my fundamental doubts in UXD. It is a well structured course and very easy to relate to... Need to attend this training once to get the right understanding of UX"

(Web Designer, Trigyn)

“Personally, I thank Design Incubator for enlightening me at a point when I was thinking of quitting the design field.
I liked how the trainer (Atul Joshi) interacted with the trainees. All questions were answered with clarifications and examples. The step-by-step process provided by Design Incubator is great and will be useful throughout my career. I am attending such classroom sessions only after my school days.”

(Head of Product Development, Sharekhan)

"The trainer (Atul Joshi) is very helpful and interactive.... A good training and a must go for every professional designer and product developer."

(Software Engineer, UX Team, GE India)

"The information and dimensions presented in this course made me see and think about the underlying design in everything. This course made me a "design sniffer"

(Product Manager, Times Of India)

"I have attended ***'s advanced training course (competitor's training course) in the past. I found Design Incubator's training more free flowing and interesting."

(Web Designer, Wipro Infotech)

"I like the way the course has been presented and the elaborate content provides a better understanding of the concepts in design. The case studies and examples also helped in understanding concepts effectively… Good job done!!"

(Director, Navigator's Software)

"It is a good and comprehensive insight into UXD. It is well defined, well documented and extremely informative... It is a must for anyone who wants to understand the field of Interaction Design"

More reviews...

Read about on-site workshops conducted by Design Incubator



Course Content
Who Should Attend?
Training Instructor

Attend This Training
Register early and save up to INR 2000/-
Fees & Discounts
City, Schedule & Venue

Nominate and Register
Terms & Conditions

Nomination Form

Past Trainings

Photos & Feedbacks


  • This 3-day training is usually conducted over a Friday, Saturday and Sunday
  • The revised curriculum has greater focus on lean UXD methods for agility and designing for mobile / small screen devices
  • The first day focuses on understanding user experience and delivery processes of UXD. The afternoon is dedicated to understanding user requirements and UX strategy.
  • The second day covers Information Architecture and Interaction Design (structuring information and work).
  • The third day covers Navigation Design, Interface Design, Usability Best Practices and Information Design.
  • All days have a hands-on approach to learn strategy, structure, rapid prototyping and interface visualization.
  • This course has evolved over ten years. The curriculum is based on published research and internationally accepted best practices.
  • An expert instructor with over 15 years of industry and teaching experience, personally conducts the session (read about the training instructor).
  • Sessions are interactive and encourage discussions (read what participants have to say).

Course Content

Day 1

09.30 to 10.00 hrs.

Registration, Tea, and Introductions

10.00 to 11.30 hrs.

Understanding User Experience

  • Concepts in User Experience
  • Models in User Experience
  • UX for Enterprise, Web and Mobile
  • UX Design Process (BDUF, Agile, Lean and others)
  • Industry Case Studies

11.30 to 13.00 hrs.

Introduction to User Experience Methods and Deliverables

  • User Research, Analysis and Requirements
  • Design Conceptualization, Visualization and Prototyping
  • Usability Testing and Evaluation
  • Industry Case Studies

13.00 to 14.00 hrs.

Lunch Break

14.00 to 15.00 hrs.

Understanding User Requirements and UX Strategy

  • Interpreting User Requirements
  • Personas, Goals and Scenarios
  • UX Strategy for Web, Enterprise and Mobile
  • Natural User Interfaces (NUI) and Impact on UX Strategy
  • Industry Case Studies
15.00 to 16.30 hrs.

Applied Learning and Project

  • Project on User Requirements and UX Strategy
  • Presentation, Discussion and Feedback

Day 2

10.00 to 13.00 hrs.

Interaction Design and Information Architecture

  • UX Visualization Process: Structure, Prototype, Test and Iterate
  • Concepts in Interaction Design
  • Concepts in Information Architecture
  • Impact of NUIs on Structures for Mobile, Web and Enterprise
  • Avoiding Common Mistakes in Structural Design
  • Industry Case Studies
13.00 to 14.00 hrs. Lunch Break
14.00 to 15.00 hrs.

Usability Best Practices and Resources

  • Heuristics
  • Principles
  • Patterns
  • Industry Case Studies
15.00 to 16.30 hrs.

Applied Learning and Project

  • Project on Interaction Design and Information Architecture
  • Presentation, Discussion and Feedback

Day 3

10.00 to 13.00 hrs.

Interface Design, Navigation Design and Information Design

  • Core Concepts in Interface Design
  • Types of Navigation Systems
  • User Flow Interruption And Disruption
  • NUI Principles
  • Designing Mobile Interface and Navigation
  • UI Guidelines for Windows, iOS and Android
  • Industry Case Studies
13.00 to 14.00 hrs. Lunch Break
14.00 to 15.00 hrs.

Introduction to Information Design

  • Basic Principles
  • Industry Case Studies
15.00 to 16.30 hrs.

Applied Learning and Project

  • Project on Rapid Wireframe Prototyping
  • Presentation, Discussion and Feedback

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Who Should Attend

  • This training has no prerequisites
  • The following IT roles have benefited by attending our trainings:
  • Individual Contributors (read feedbacks)
    Developers, Testers, Interface Designers, Graphic Designers, Business Analysts, Usability Analysts, Instructional Designers, Consultants and others
  • Managers / Practice Heads (read feedbacks)
    Product Managers, Project Managers, Design Managers, Development Leads, QA Managers and others
  • Product Heads / Delivery Heads (read feedbacks)
    Product Heads, Program Managers, Delivery Managers / Heads, and others
  • Business Heads (read feedbacks)
    CEOs, CTOs, VPs, Directors and leadership roles related to customer experience, sales and strategic business innovation

Certificate of Participation
Design Incubator shall provide a Certificate of Participation to those who attend the entire training. The Certificate shall outline the course work and experience that the participant has been through during the training.

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Training Instructor

  • Atul Joshi is the Chief Instructor at Design Incubator’s training. He has several years of domestic and international consulting experience in UX Design.
  • He is an alumnus of National Institute of Design (India) and a Design Research Scholar from Fabrica (Italy)., Benetton’s Communication Design Research Lab.
  • His training has benefited organizations like TCS, Patni, L&T Infotech, Mphasis, GE, HP, Samsung, Jabong, Times Internet, ADP, BMC, AOL and many more.
  • He has been invited as a visiting faculty at National Institute of Design (A'bad), Industrial Design Centre - I.I.T. (B'bay) and Institute of Design - M.I.T (Pune).
  • He has been the Co-Chair for Workshops & Tutorials - India HCI 2010 conference and Co-Chair for Professional Case Studies Track - India HCI 2014 conference
  • Read more about Atul Joshi...

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City-wise Schedule and Venue

City Training Dates Discount End Dates
Bangalore 4, 11 & 12 August '18
(Sat, Sat, Sun)
Course details | Discounts till 6 July '18
Chennai Not scheduled yet Interested? Inform us and get discounts

Delhi NCR

Not scheduled yet

Interested? Inform us and get discounts
Hyderabad Not scheduled yet Interested? Inform us and get discounts


20, 21 & 22 July '18
(Fri, Sat, Sun)
Course details | Discounts till 6 July '18


27, 28 & 29 July '18
(Fri, Sat, Sun)
Course details | Discounts till 6 July '18
* Venue is announced one week before the training. Participants are informed personally via phone and email. Training is usually hosted in a central business hotel.

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Fees and Discounts

To request for a quote via email, click here. Or call us at +91 738 738 55 99

Entry Type

(GST @ 18% included)

Group Entry Discount
Save Rs. 2000/- by registering early in groups of two or more.

Rs. 31,000

Single Entry
Single nominations whose payments reach us early save Rs. 1000/-.

Rs. 32,000

Late Entry Fees
For partiicpants who join after the following dates for respective cities.
- For Pune, after 6 July '18
- For Mumbai, after 6 July '18
- For Bangalore, after 6 July '18

Rs. 33,000

** as per Payment Terms below


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Attend This Course

Nominate yourself or your team by filling the form below:

Nomination Form

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Terms & Conditions

Payment Terms

  1. On receiving a filled nomination form, Design Incubator will provide the nominee with a Proforma Invoice via email.
  2. The Proforma Invoice will contain information about fees, due dates, applicable discounts if any and acceptable modes of payment.
  3. Payments are usually accepted via at par cheques, DDs, NEFT and IMPS transfers. Cheque payments have to be CTS 2010 compliant. 
  4. Discounts on fees, if any, are valid only if the payments reach Design Incubator on or before the discount end dates mentioned in respective training schedules.
  5. Design Incubator does not allow credit, postdated cheques or partial payments of training fees. Admissions are provided on receipt of full payments only. 
  6. Tax Invoices will be provided in-person to participants on the last day of training, or can be sent by email / post. 

Rescheduling & Cancellation Terms

  1. Design Incubator shall try to ensure that the Training is conducted at the
    pre-decided time and venue.
  2. In the unlikely event of change of dates of the training programme, Design Incubator shall contact participants and inform them of any such changes by email or by phone, subject to the participant providing proper contact details in advance.
    Within three (3) working days of being notified of any date changes, participants can ask for a cancellation and full refunds, in case the changed dates are not convenient for them. If no cancellation is initiated within three (3) working days, Design Incubator shall assume that the participant accepts the change and is willing to participate. Any cancellations after three (3) working days shall be made with the same policies mentioned below.
  3. In the unlikely case where Design Incubator initiates a cancellation, any fees received from participants will be fully refunded.
  4. In case of corporate sponsored participants, if the sponsoring company wishes to change nominated participants; they may do so up to five (5) working days before the first day of the training.
  5. Participant / participant's sponsors wishing to cancel their reservation shall get a 50% refund of the payments actually received from them, provided cancellations are made by them 15 days prior to the first day of the training.
  6. No refunds shall be made if a participant / participant's sponsors cancel reservations less than 15 days before the first day of the Training
  7. No refunds will be made to participants who remain absent during the training sessions.

Other Terms & Conditions

  1. Concepts taught during Design Incubator's trainings are based on publshed literature, publically available knowhow, professional experiences from delivering design projects and generally accepted professional best practices. Design Incubator reviews and updates this knowledge form time to time and presents it on a good faith basis. However, Designn Incubator makes no warranties toward the utility nor provides garuntees about the accuracy of this knowledge. Participants are advised to use due diligence before putting such knowledge to practice in their own context.
  2. Training materials, including teaching materials, slides, presentations, lecture, talks, work samples, audio-visuals, notes, exercises and demonstrations are copyrighted materials belonging to Design Incubator. Reproduction, circulation or distribution of these materials in any form without explicit permission of Design Incubator is illegal and a punishable offence.
  3. Audio-video recording and photography of Design Incubator's training is strictly prohibited. Cameras, recorders, and other portable media are strictly prohibited due to security concerns and will not be allowed in the venue.
  4. Participants will be required to sign a form formalizing their agreement to the Terms & Conditions here on the day of the training during the registration process.
  5. All Participants, on registering, paying or attending the training session, undertake that they have read, understood, and agree to all the Terms & Conditions stated here.

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